Jesmine La Russa
fCMO - JL Growth Strategies
University of Iowa graduate with deep roots in the state and a comprehensive understanding of the regional and national insurance landscapes. California transplant with an MBA from the Haas School of Business at the University of California, Berkeley, with extensive coursework in innovation and design thinking. Fractional CMO and marketing strategy consultant with 25 years of experience building efficient, data-driven marketing programs that deliver measurable ROI and fuel growth. Specializing in aligning marketing strategies with business goals, driving brand awareness, optimizing customer engagement, and leading digital transformation for both B2B and B2C companies. A proven track record of launching products, building teams, and managing market expansion, helping organizations scale while ensuring regulatory compliance and enhancing customer satisfaction.